Created and managed by The Italian National Tourist Board, this online training course provides you with the knowledge and confidence to sell and upsell your clients their unforgettable trips to the land of “La dolce vita”.

You simply cannot make a wrong turn in Italy. Europe’s celebrated boot is a veritable trove of striking landscapes, cultural riches and gastronomic delights. And visitors are spoilt for choice with treasures scattered right throughout the star-studded destination. Each of Italy’s cities and towns fiercely guard a distinct character and charm, with citizens taking special pride in local history, art, commerce, food and life. This makes for a population of passionate hosts.

Each of Italy’s cities are important for their history; for the fame and wealth of their monuments and museums; for abundant natural beauties; and for the intensity of their social and economic life.

Extend your knowledge & expertise and receive an “Italy Specialist” certificate by completing this course.

We hope you enjoy learning about all things Italy!